Craig Engler \u0159\u00edk\u00e1, \u017ee horory za\u017e\u00edvaj\u00ed boom. Na druhou stranu by to \u0159ekl i on. Engler je gener\u00e1ln\u00edm \u0159editelem streamovac\u00ed slu\u017eby Shudder, kter\u00e1 se zam\u011b\u0159uje na tento \u017e\u00e1nr a pom\u00e1h\u00e1 formovat budoucnost stra\u0161ideln\u00fdch film\u016f.\n<\/p>\n
Podoba hororu byla v\u017edycky klouzav\u00e1, a jak Engler poznamen\u00e1v\u00e1, pro\u0161la mnoha epochami. V sedmdes\u00e1t\u00fdch letech to byl \"liter\u00e1rn\u00ed horor Vym\u00edta\u010de \u010f\u00e1bla a The Omen\", v osmdes\u00e1t\u00fdch letech \"obdob\u00ed lacin\u00fdch a vtipn\u00fdch slasher\u016f\" (viz No\u010dn\u00ed m\u016fra v Elm Street), v devades\u00e1t\u00fdch letech \"meta-horor\" (V\u0159\u00edskot). Sou\u010dasn\u00e1 hororov\u00e1 \u00e9ra je o n\u011bco m\u00e9n\u011b vyhran\u011bn\u00e1 a zahrnuje v\u0161e od stra\u0161ideln\u00fdch seri\u00e1l\u016f Mikea Flanagana pro Netflix p\u0159es takzvan\u00fd \"elevated horror\" spole\u010dnosti A24 a\u017e po kasovn\u00ed trh\u00e1ky spole\u010dnosti Blumhouse.\n<\/p>\n
Toto obdob\u00ed podle Englera za\u010dalo v roce 2017 s oscarov\u00fdm hitem Jordana Peelea Get Out a p\u0159ivedlo do hororov\u00e9ho sv\u011bta novou generaci div\u00e1k\u016f. \"Get Out byl z\u00e1sadn\u00edm momentem,\" \u0159\u00edk\u00e1. \" D\u00edky n\u011bmu lid\u00e9 znovu objevili horor jako n\u011bco v\u00edc ne\u017e jen slasher. \"\n<\/p>\n
Roz\u0161\u00ed\u0159en\u00ed a prohlouben\u00ed hororu je tak\u00e9 v\u00fdsledkem samotn\u00e9ho Shudderu. Slu\u017eba, kterou v roce 2015 zalo\u017eila spole\u010dnost AMC Networks, se z jednoduch\u00e9 \u017e\u00e1nrov\u00e9 knihovny rozrostla na rozs\u00e1hlou kolekci, kter\u00e1 zahrnuje p\u016fvodn\u00ed celove\u010dern\u00ed filmy, televizn\u00ed po\u0159ady a neskriptov\u00fd obsah. Ve srovn\u00e1n\u00ed s hlavn\u00edmi streamery je Shudder okrajovou slu\u017ebou. Ale d\u00edky sv\u00e9 \u00fazkoprofilovosti dok\u00e1zal n\u011bco, co se Netflixu, Amazon Primu a Peacocku do zna\u010dn\u00e9 m\u00edry nepoda\u0159ilo: vybudovat si identitu, kter\u00e1 by p\u0159esahovala hranice \"Hej, m\u00e1me v\u011bci! \"\n<\/p>\n
P\u0159i klik\u00e1n\u00ed na ob\u0159\u00ed streamovac\u00ed str\u00e1nky se dnes \u010dasto m\u016f\u017eete c\u00edtit bu\u010f bezc\u00edln\u011b a ztracen\u011b, nebo jako by v\u00e1s algoritmus zml\u00e1til. Shudder, proto\u017ee je domovem skupiny hororov\u00fdch fanou\u0161k\u016f, kte\u0159\u00ed si sami vyb\u00edraj\u00ed, vede lidi organicky k jejich skute\u010dn\u00fdm z\u00e1jm\u016fm. Na rozd\u00edl od milovn\u00edk\u016f superhrdin\u016f, kte\u0159\u00ed musej\u00ed pro filmy Marvelu chodit na Disney+ a pro obsah DC na HBO Max a maj\u00ed jen m\u00e1lo mo\u017enost\u00ed, gore fanou\u0161ci maj\u00ed jednu slu\u017ebu, kde maj\u00ed jistotu, \u017ee najdou n\u011bco, co se jim l\u00edb\u00ed, mo\u017en\u00e1 dokonce i n\u011bco, o \u010dem nikdy nesly\u0161eli.\n<\/p>\n
A pokud se pt\u00e1te: \"Sta\u010d\u00ed to na to, aby streamovac\u00ed slu\u017eba fungovala? \" Engler odpov\u00edd\u00e1 jinou ot\u00e1zkou. \" Jak\u00e9 je publikum pro Shudder? Kolik lid\u00ed si koupilo knihu Stephena Kinga? \" (Stejn\u011b jako jejich kolegov\u00e9, i Shudder se vyjad\u0159uje k p\u0159esn\u00fdm \u010d\u00edsl\u016fm a uv\u00e1d\u00ed pouze, \u017ee c\u00edlov\u00e9 platformy AMC, mezi n\u011b\u017e pat\u0159\u00ed AMC+ a Shudder, maj\u00ed dohromady 10,8 milionu p\u0159edplatitel\u016f.)\n<\/p>\n
Engler d\u0159\u00edve pracoval pro SyFy Channel a hororov\u00fd kan\u00e1l Chiller spole\u010dnosti NBCUniversal, kter\u00fd ukon\u010dil svou \u010dinnost v roce 2017. \u0158\u00edk\u00e1, \u017ee Shudder na\u0161el p\u0159ita\u017elivost t\u00edm, \u017ee zdvojn\u00e1sobil to, co lid\u00e9 cht\u011bj\u00ed. P\u0159ekvapiv\u00fd \u00fasp\u011bch zaznamenal dokument\u00e1rn\u00ed film Vzpom\u00ednky na P\u00e1tek t\u0159in\u00e1ct\u00e9ho. \"Nejen\u017ee se na n\u011bj lid\u00e9 d\u00edvali,\" \u0159\u00edk\u00e1 se sm\u00edchem Engler, \"ale sledovali v\u0161ech \u0161est hodin najednou. \" N\u00e1sledovaly dal\u0161\u00ed neskriptov\u00e9 po\u0159ady, v\u010detn\u011b Cursed Films a Horror Noire: A History of Black Horror.\n<\/p>\n
Spole\u010dnost Shudder tak\u00e9 zaznamenala \u00fasp\u011bch, kdy\u017e se ujala mezin\u00e1rodn\u00edch titul\u016f, jako jsou tchajwansk\u00fd film The Sadness a indon\u00e9sk\u00fd Satan's Slaves, a vytipovala chytr\u00e9 n\u00e1pady, kter\u00e9 by v\u011bt\u0161\u00ed studia nemusela riskovat. Spole\u010dnost z\u00edskala film Hostitel 2020 (2020' s Host), dokonale \u00fasporn\u00fd sn\u00edmek o podivn\u00e9 seanci na Zoomu, pot\u00e9, co re\u017eis\u00e9r Rob Savage zve\u0159ejnil hravou uk\u00e1zku konceptu na Twitteru. Tak\u00e9 se j\u00ed poda\u0159ilo z\u00edskat \u0160\u00edlen\u00e9ho boha, bizarn\u00ed projekt, na kter\u00e9m legenda vizu\u00e1ln\u00edch efekt\u016f Phil Tippett pracoval 30 let. \" V\u011bt\u0161ina lid\u00ed si ne\u0159ekne: 'Ach, j\u00e1 opravdu chci vid\u011bt stop-motion animovan\u00fd hore\u010dnat\u00fd sen,'\" \u0159\u00edk\u00e1 Engler. Pro Shudder v\u0161ak \u0160\u00edlen\u00fd b\u016fh dos\u00e1hl v\u00e1\u017en\u00fdch \u010d\u00edsel a Engler v\u011b\u0159\u00ed, \u017ee m\u00e1 \u0161anci na prvn\u00ed nominaci Shudderu na Oscara.\n<\/p>\n
U hlavn\u00edch streamovac\u00edch spole\u010dnost\u00ed neexistuje \u017e\u00e1dn\u00fd \u00fahel pohledu, \u017e\u00e1dn\u00e1 identita. Kdy\u017e lid\u00e9 sly\u0161\u00ed slovn\u00ed spojen\u00ed \"film Netflixu\", netu\u0161\u00ed, co to m\u016f\u017ee znamenat. Ale stejn\u011b jako indie nahr\u00e1vac\u00ed spole\u010dnost ze star\u00e9 \u0161koly a hrd\u00e1 na to, \u017ee se Shudder definuje pro sv\u00e9 spot\u0159ebitele jedn\u00edm kvalitn\u00edm vyd\u00e1n\u00edm za druh\u00fdm. Fr\u00e1ze \" origin\u00e1ln\u00ed film Shudderu \" za\u010d\u00edn\u00e1 p\u016fsobit jako spolehliv\u011b dobr\u00e1 v\u011bc.\n<\/p>\n
\" Na\u0161\u00edm c\u00edlem je, zda m\u00e1 v\u00fdraznou osobnost. \" \u0159\u00edk\u00e1 Engler. \"Je to nejlep\u0161\u00ed verze v\u011bci, kterou se sna\u017e\u00ed b\u00fdt? Nemus\u00ed to b\u00fdt stoprocentn\u011b dokonal\u00e9. \" Ale a\u0165 u\u017e je to lep\u0161\u00ed nebo hor\u0161\u00ed, m\u011blo by v\u00e1m to utkv\u011bt v hlav\u011b.\n<\/p>\n
Ale Shudder nen\u00ed nez\u00e1visl\u00fd. St\u00e1le ji vlastn\u00ed AMC Networks a chce se v\u00fdslovn\u011b rozv\u00edjet. Dok\u00e1\u017ee si p\u0159i tom zachovat specifi\u010dnost, kter\u00e1 ho d\u011bl\u00e1 dobr\u00fdm?\n<\/p>\n
\" Pova\u017eujeme se za spole\u010dnost, kter\u00e1 dr\u017e\u00ed prst na tepu cel\u00e9ho \u017e\u00e1nru,\" \u0159\u00edk\u00e1 Engler. \" Nejen fanou\u0161ci, kte\u0159\u00ed se sami ozna\u010duj\u00ed za fanou\u0161ky hororu a p\u00ed\u0161\u00ed do vl\u00e1kna na Redditu o hororu. \" Odml\u010d\u00ed se, aby up\u0159esnil, \u017ee tento subreddit \u010dte ka\u017ed\u00fd den, a pak pokra\u010duje: \" Sna\u017e\u00edme se b\u00fdt v pop\u0159ed\u00ed. Mluv\u00edme tu o 22. \u0159\u00edjnu, ale u\u017e te\u010f p\u0159em\u00fd\u0161l\u00edme o 23., 24., 25. \u0159\u00edjnu. \" Shudder m\u00e1 prostor k r\u016fstu, poznamen\u00e1v\u00e1 Engler, a \" u\u017e te\u010f jsme v\u011bt\u0161\u00ed, ne\u017e si kdokoli myslel, \u017ee bychom mohli b\u00fdt. \"<\/p>\n","protected":false},"excerpt":{"rendered":"
Craig Engler \u0159\u00edk\u00e1, \u017ee horory za\u017e\u00edvaj\u00ed boom. Na druhou stranu by to \u0159ekl i on. Engler je gener\u00e1ln\u00edm \u0159editelem streamovac\u00ed slu\u017eby Shudder, kter\u00e1 se zam\u011b\u0159uje na tento \u017e\u00e1nr a pom\u00e1h\u00e1 formovat budoucnost stra\u0161ideln\u00fdch film\u016f. Podoba hororu byla v\u017edycky klouzav\u00e1, a jak Engler poznamen\u00e1v\u00e1, pro\u0161la mnoha epochami. V sedmdes\u00e1t\u00fdch letech to byl \"liter\u00e1rn\u00ed horor Vym\u00edta\u010de \u010f\u00e1bla […]<\/p>\n","protected":false},"author":1,"featured_media":35064,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-35060","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-movies"],"_links":{"self":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts\/35060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/comments?post=35060"}],"version-history":[{"count":0,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts\/35060\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/media\/35064"}],"wp:attachment":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/media?parent=35060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/categories?post=35060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/tags?post=35060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}