Je\u0161t\u011b p\u0159ed rokem by se to zd\u00e1lo nepochopiteln\u00e9: B\u011bhem sv\u00e1tku Memorial Day m\u011bl jedin\u00fd film dobr\u00fd otev\u00edrac\u00ed v\u00edkend v severoamerick\u00fdch pokladn\u00e1ch. Po patn\u00e1cti m\u011bs\u00edc\u00edch zav\u00edr\u00e1n\u00ed kin Covid-19, odkl\u00e1d\u00e1n\u00ed premi\u00e9r a v\u0161eobecn\u00fdch obav o budoucnost kinematografie se p\u0159edpokl\u00e1d\u00e1, \u017ee Tich\u00e9 m\u00edsto - \u010d\u00e1st II vyd\u011bl\u00e1 v\u00edce ne\u017e 57 milion\u016f dolar\u016f. To je nejv\u00edc, co kter\u00fdkoli film b\u011bhem pandemie vyd\u011blal, a daleko p\u0159ekon\u00e1v\u00e1 posledn\u00edho rekordmana: Godzilla vs. Kong, kter\u00fd v b\u0159eznu utr\u017eil 32 milion\u016f dolar\u016f.\n<\/p>\n
Aby bylo jasno, 57 milion\u016f dolar\u016f nen\u00ed to, co by hollywood\u0161t\u00ed zasv\u011bcenci rozhodn\u011b nazvali \"boffo\" - p\u0159edchoz\u00ed v\u00edkendy na Memorial Day zaznamenaly otv\u00edrac\u00ed ceny p\u0159esahuj\u00edc\u00ed 100 milion\u016f dolar\u016f. Ale v posledn\u00edm roce, kdy \u0159et\u011bzce kin \u010delily bankrotu a des\u00edtky milovn\u00edk\u016f film\u016f se uch\u00fdlily k bufetu streamovac\u00edch slu\u017eeb, aby naplnily sv\u00e9 pot\u0159eby, se objevily skute\u010dn\u00e9 obavy, zda n\u00e1v\u0161t\u011bva kina v podob\u011b, v jak\u00e9 existovala po cel\u00e9 stolet\u00ed, p\u0159e\u017eije. Premi\u00e9ra filmu Tich\u00e9 m\u00edsto - \u010d\u00e1st II ukazuje, \u017ee by mohla. \n<\/p>\n
Pokra\u010dov\u00e1n\u00ed filmu Tich\u00e9 m\u00edsto z roku 2018 nen\u00ed jedin\u00fdm sv\u011btl\u00fdm bodem. P\u0159edpokl\u00e1d\u00e1 se, \u017ee film Cruella de Vil od spole\u010dnosti Disney vyd\u011bl\u00e1 za \u010dty\u0159denn\u00ed v\u00edkend v\u00edce ne\u017e 26 milion\u016f dolar\u016f, a to i p\u0159esto, \u017ee je k dispozici i p\u0159edplatitel\u016fm slu\u017eby Disney+ za p\u0159\u00edplatek 30 dolar\u016f. (Pro srovn\u00e1n\u00ed, Disneyho hran\u00fd film Maleficent: Pan\u00ed zla, kter\u00e1 byla uvedena pouze v kinech, vyd\u011blala b\u011bhem sv\u00e9ho p\u0159edpr\u00e1zdninov\u00e9ho premi\u00e9rov\u00e9ho v\u00edkendu 37 milion\u016f dolar\u016f). Kdy\u017e se pandemie koronaviru prot\u00e1hla a\u017e do roku 2020 a mnoho studi\u00ed se rozhodlo um\u00edstit sv\u00e9 velk\u00e9 filmy na streamovac\u00ed platformy, mnoz\u00ed se ptali, zda se div\u00e1ci vr\u00e1t\u00ed do kin, kdy\u017e mohou stejn\u00e9 filmy sledovat doma. Skromn\u00fd, ale siln\u00fd otv\u00edr\u00e1k Cruelly ukazuje, \u017ee ano.\n<\/p>\n
Velk\u00e1 kasovn\u00ed zpr\u00e1va p\u0159ich\u00e1z\u00ed uprost\u0159ed z\u00e1blesku nad\u011bje pro samotn\u00e1 kina. \u0158et\u011bzec kin AMC Theatres v pond\u011bl\u00ed ozn\u00e1mil, \u017ee z\u00edsk\u00e1 p\u0159ibli\u017en\u011b 230,5 milionu dolar\u016f na n\u00e1kup dal\u0161\u00edch kin a roz\u0161\u00ed\u0159en\u00ed sv\u00e9ho podnik\u00e1n\u00ed. Spole\u010dnost, kter\u00e1 se loni pot\u00fdkala s chmurnou budoucnost\u00ed, nyn\u00ed z\u00edsk\u00e1v\u00e1 pen\u00edze prodejem 8,5 milionu akci\u00ed spole\u010dnosti Mudrick Capital Management, LP a zva\u017euje koupi m\u00edst, kter\u00e1 d\u0159\u00edve vlastnily spole\u010dnosti ArcLight Cinemas a Pacific Theaters - tento krok by mohl vdechnout nov\u00fd \u017eivot kultovn\u00edmu Cinerama Dome, o n\u011bm\u017e spole\u010dnost ArcLight v dubnu prohl\u00e1sila, \u017ee se po skon\u010den\u00ed Kovidu znovu neotev\u0159e. \" S na\u0161\u00ed zv\u00fd\u0161enou likviditou, st\u00e1le o\u010dkovan\u011bj\u0161\u00ed populac\u00ed a bl\u00ed\u017e\u00edc\u00edm se vyd\u00e1n\u00edm nov\u00fdch filmov\u00fdch hit\u016f je \u010das, aby AMC op\u011bt p\u0159e\u0161lo do \u00fatoku, \" \u0159ekl Variety gener\u00e1ln\u00ed \u0159editel spole\u010dnosti Adam Aron.\n<\/p>\n
Tich\u00e9 m\u00edsto - \u010d\u00e1st II a n\u00e1znak \u017eivota od AMC jsou v\u0161ak jen za\u010d\u00e1tek. Kina a filmov\u00fd pr\u016fmysl maj\u00ed p\u0159ed sebou je\u0161t\u011b hodn\u011b pr\u00e1ce. Covid-19 zm\u011bnil zp\u016fsob, jak\u00fdm lid\u00e9 \u017eij\u00ed sv\u00e9 \u017eivoty, a zat\u00edmco n\u011bkte\u0159\u00ed z nich (nebo alespo\u0148 j\u00e1) se do\u017eadovali z\u00e1\u017eitku z kina, jin\u00ed pravd\u011bpodobn\u011b zjistili, \u017ee jsou stejn\u011b r\u00e1di, \u017ee mohou streamovat doma. V pond\u011bln\u00edm sloupku pro Variety filmov\u00fd publicista Owen Gleiberman poznamenal, \u017ee \"nyn\u00ed je jasn\u00e9, \u017ee zp\u016fsob, jak\u00fdm se to bude odehr\u00e1vat v p\u0159\u00ed\u0161t\u00edm roce a mo\u017en\u00e1 i v p\u0159\u00ed\u0161t\u00edm desetilet\u00ed, u\u017e m\u00e1 p\u0159eh\u0159\u00e1t\u00fd rozm\u011br kulturn\u00ed v\u00e1lky. J\u00edt \u010di nej\u00edt? \"Gleiberman na z\u00e1v\u011br \u0159ekl, \u017ee uplynul\u00fd v\u00edkend uk\u00e1zal, \u017ee l\u00e1ska k divadlu st\u00e1le existuje, ale \u017ee v popkultu\u0159e nen\u00ed nikdy nic jist\u00e9. To je samoz\u0159ejm\u011b to nejpodstatn\u011bj\u0161\u00ed. Nejistota byla jedn\u00edm z nej\u010dast\u011bj\u0161\u00edch, nemedic\u00ednsk\u00fdch vedlej\u0161\u00edch \u00fa\u010dink\u016f koronaviru. Vytvo\u0159ila sv\u011bt, kde nen\u00ed nic p\u0159edv\u00eddateln\u00e9 - paradoxn\u011b ani v\u00fdsledek Cruelly.<\/p>\n","protected":false},"excerpt":{"rendered":"
Je\u0161t\u011b p\u0159ed rokem by se to zd\u00e1lo nepochopiteln\u00e9: B\u011bhem sv\u00e1tku Memorial Day m\u011bl jedin\u00fd film dobr\u00fd otev\u00edrac\u00ed v\u00edkend v severoamerick\u00fdch pokladn\u00e1ch. Po patn\u00e1cti m\u011bs\u00edc\u00edch zav\u00edr\u00e1n\u00ed kin Covid-19, odkl\u00e1d\u00e1n\u00ed premi\u00e9r a v\u0161eobecn\u00fdch obav o budoucnost kinematografie se p\u0159edpokl\u00e1d\u00e1, \u017ee Tich\u00e9 m\u00edsto - \u010d\u00e1st II vyd\u011bl\u00e1 v\u00edce ne\u017e 57 milion\u016f dolar\u016f. To je nejv\u00edc, co kter\u00fdkoli film […]<\/p>\n","protected":false},"author":1,"featured_media":34440,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[],"class_list":["post-34436","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-box-office"],"_links":{"self":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts\/34436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/comments?post=34436"}],"version-history":[{"count":0,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/posts\/34436\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/media\/34440"}],"wp:attachment":[{"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/media?parent=34436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/categories?post=34436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/movieworld.blog\/cs\/wp-json\/wp\/v2\/tags?post=34436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}